Work
Taxfix - Tax declaration made easy
Senior Product Manager• May 2018 - Present
We believe that everybody, regardless of their income, deserves to get the maximum out of their tax returns. It is our mission to make tax declarations easy! Taxfix allows everyone to file taxes in 25 minutes on the mobile phone, without any knowledge about taxes, no stress, and no forms. Taxfix offers a chat-like interface to guide the user through the process and gives them the maximum refund.
Talent Rider - Coder friendly hiring platform
Co-founder and CPO• 2017 - Present
Talent Rider is a privacy-first hiring platform that lets you demonstrate algorithmic thinking and coding skills in under 10 minutes.
Delivery Hero AG - Online food ordering and delivery marketplace
Core Back-end Product Manager• 2018
Delivery Hero is the leading global online food ordering and delivery marketplace with number one market positions in terms of restaurants and active users in more than 40 countries around 5 continents.
As a technical product manager I've been responsible for guiding the success of internal and customer facing products.
I set the strategy, roadmap, and feature definition for customer care tools product line.
Mosaicoon - Video Marketing Platform
Head of Innovation • 2017
Mosaicoon is the first creative platform that breaks the rules of video production thanks to a data-driven approach based on sharing entertainment.
As Head of Innovation I've been leading international research projects related to videos marketing and creativity.
I was in charge of technical partnerships and releationships with key stakeholders such as Facebook Marketing team.
Jobs-to-be-Done Vs Personas
I was looking for an effective way for performing user research to design new features in existing product. I decided to have a look at the Jobs-to-be-Done method promoted by Intercom..
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Multi-character AI assistant
The most widespread voice assistants (Siri, Alexa or Cortana) are monotonous. They can make jokes, even sing creepy songs, but you are always interacting with the same person. Wouldn't you prefer to have richer interactions with your personal assistant?
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How to get an opinion about Deep Learning and humanity future
Any technology magazine and major newspaper has at least 1 piece every week about Artificial Intelligence and how it will revolutionize, for better or worse, our future.
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Things I learned building a retro games arcade cabinet
After a couple of months spent watching tutorials and playing with drill and saw I came out with a satisfying result. Here you find what I learned thanks to this geeky experiment.
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Landscpe metaphor for navigating information spaces
Starting from the assumption that the desktop metaphor and the Graphical User Interface (GUI) in use nowadays are not adequate for our needs, I’m investigating possible alternatives to the current paradigm.
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Zooming out from the desktop - The use of metaphors in HCI design
The desktop/office metaphor is at the base in the interface of the majority of computers currently in use. The desktop metaphor was introduced in late 1970s to make computers friendlier to office workers. Today this type of interfaces and metaphors are not adequate with computer users needs.
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HCI, Research
Food Tracer
FoodTracer is an augmented reality mobile app that visualizes information about food. FoodTracer is my final year project for MA Communication Design at Central Saint Martins, it was exhibited at Candid Arts Trust in London, as part of Central Saint Martins MA Graduate Show 2009.
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Videogames and communication
Videogames are often considered mere entertainment products, however, their growing market penetration as well as their increasing expression capabilities, supported by constant technical innovation, give them great potential as a communication medium.
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Education
Central Saint Martins - UAL London
Master in Communication Design • 2007 - 2009
- Food Tracer Augmented reality mobile application that visualizes information about the origin, production and distribution of food. Check documentation
- A landascape metaphor for navigating information spaces. Interface design research. Read documentation or try Bookmark Archipelago MVP implementation (needs Flash plugin)
- Zooming out from the desktop The use of metaphors in Human-Computer Interface design. Download PDF
- Augmented book Mobile application 2008 check the video
- London noise map Demo of a noise map of Central London. The map compares the noises people are exposed to on the tube, on the bus and walking for 4 different roots. Download London Noise map
- Domino effect animation Cause-effect relationship is clear in dominos. I realized an 'incredible machine' to experiment with montage. Domino effect on Vimeo
University of Palermo
B.A. Degree in Communication and Advertising • 2001 - 2006
- Videogames and Communication Dissertation about the relationships between videogames and communication Read English abstract